We Empower F&I Teams
About Us
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Get to Know Us
F&I Masters™ is committed to revolutionizing the way automotive dealerships drive F&I success. Our transformative F&I training programs go beyond typical sales techniques by combining industry-leading strategies with powerful mindset coaching, empowering your team to achieve peak performance and deliver measurable results.
Through immersive, hands-on roleplay and personalized coaching, we ensure F&I managers don’t just learn—they master. Our unique approach fosters both immediate gains in profitability and sustained financial growth, equipping your team to turn every customer interaction into a win.
With F&I Masters™, challenges become opportunities for excellence. Elevate your dealership’s potential with training that delivers unmatched value, boosts team confidence, and drives results you can see.
Meet Coach Mike
Coach Mike, an IPEC Certified Life Coach and graduate of the Asper School of Business, combines over 20 years of industry expertise with proven coaching techniques to empower F&I managers. As a top performer and faculty member at Georgian College, where he developed the F&I curriculum for the automotive New and Used Car Management courses, Coach Mike has a track record of driving real results. His unique approach addresses both technical skills and mental resilience, ensuring consistent success and growth.
Unlock your full potential with the transformative power of mindset coaching at F&I Masters™.
The Power of Mindset in F&I
In the fast-paced world of F&I, mindset coaching is essential. F&I managers often face inner doubts and limiting beliefs that hinder performance and growth. At F&I Masters, we specialize in mindset coaching tailored for the F&I industry, making us stand out.
Why Mindset Coaching Matters
Boost Profits:
Positive mindsets lead to better decision-making and increased sales.
Enhance Customer Satisfaction:
Confident managers create better customer experiences.
Build Confidence:
Overcoming doubts leads to stronger, more self-assured professionals.
Reduce Stress:
A positive mindset helps managers handle stress better, boosting job performance.
Discover Our F&I Training
These three videos offer a glimpse into our F&I training program. You'll see how we combine mindset mastery with process excellence to drive success in the automotive industry. Explore these insights to understand how we can help elevate profitability, customer satisfaction, and team confidence.
Team
Dedication. Expertise. Passion.
